I turn ideas into products people love and trust — and build the systems that get them there.
Product Experience → Better Operations
I spent the first decade of my career creating physical products from scratch — designing for users, shaping brands, and finding the elusive product-market fit. That means I understand, down to the small decisions, what makes a product resonate. As an operations leader, this helps me build supply chains and systems that protect the integrity of that vision, without sacrificing speed, cost, or quality.
Operations Experience → Smarter Products
Over the past decade, I’ve led operations, manufacturing, and supply chains under the most demanding conditions — from pandemic diagnostic rollouts to global consumer launches. I see how every spec choice or cost decision can echo downstream, affecting margins, timelines, and brand trust. This perspective helps me guide product teams to make smart, scalable choices early, reducing surprises at launch and beyond
I see operations and supply chain as strategic levers to advance a company’s mission — not just cost centers to be managed. Whether it’s building and governing supplier networks, running buy vs. build analyses, or crafting manufacturing strategies, I tailor each approach to prioritize speed to market, de-risked launches, and a clear path to scale.
Inside the organization, I design lean systems across procurement, receiving, inventory, production, fulfillment, and logistics, with a sharp eye on compliance and future readiness — setting the stage for smooth growth, regulatory confidence, and, when the time is right, a seamless ERP transition.
Ops & Supply Chain Leadership
From consumer goods to medical devices, I’ve validated product-market fit, run user studies, and built brands that stand out. I use that insight to keep operations tied to real customer needs — so what we scale actually sells.
My approach is grounded in design thinking — an iterative cycle of build, test, learn, and refine. I treat launches as phased experiments (pre-alpha, alpha, beta, full rollout), supported by operations that flex with each stage. That way, you can go to market early, start generating income, and keep improving before fully scaling up.
Design & Market Strategy
Good quality systems are simply good business. They take time and discipline to build, but once in place, they protect the company, the customer, and the brand — and make everything else run smoother.
Whether it’s FDA QSR or GMP in medical devices, HACCP and FSMA in food, or ISO frameworks that cut across industries, I treat compliance the same way I do design and ops: by mapping out what’s needed, asking smart questions, and building right-sized systems that fit the business.
This means weaving regulatory timelines into lead times, managing expectations early, and knowing who to call to get clear, timely answers. To me, Quality and compliance aren’t hurdles — they’re part of a smart launch strategy that keeps growth steady, customers safe, and future surprises off the table.
